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Fit Right. Feel Great.

Proudly located in Omaha, Nebraska, Truly U offers custom fittings and intimates designed to celebrate every body.

Welcome to a space you are seen, supported and celebrated. Proudly located in Omaha, Nebraska, Truly U offers custom fittings and intimates designed to celebrate every body.

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Meet the Family Behind the Bras

When you support Truly U, you’re supporting more than just a business. You’re helping fulfill one woman’s dream to create a space where women of every size can feel confident and comfortable in their own skin. You’re also standing with a family who is not only cheering on their mother, wife, and role model, but who has navigated the challenges of their husband and father’s battle with pancreatic cancer and passing together. Your support means the world – to this store, to this family, and to the women whose lives are touched here every day.

Our Process

Step 1

Schedule your fitting appointment.

Your comfort journey begins by booking a personalized fitting. Choosing an appointment ensures dedicated, one-on-one attention in a relaxed, supportive environment – so you can feel confident from the moment you arrive.

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Schedule Fitting

Step 2

Read our FAQ’s

Not sure what to expect from your fitting? Read our FAQ page! If you still have questions about what to expect, give us a call at (402) 452-3302

View FAQ's

Step 3

Fitting & Item Selection

When you arrive for your appointment, your fitter will walk you through what a proper fit should feel like and guide you as you try on styles that match your needs. Together, you’ll explore options that support your shape and your lifestyle – then you simply choose the pieces you love most.

Step 4

Checkout, Care & Ongoing Support

Once you’ve chosen the pieces you love, we’ll help you wrap up your visit and share care tips to keep your new bras fitting beautifully. And your experience doesn’t end there – our team is always here for any questions, fit updates, or future appointments whenever you need a refresh.

See the Custom Fit Difference

Hear From Our Customers

Emily

Makayla did a fantastic job helping my sister, my mom and I find our perfect fits. She made a comfortable environment and took all of our individual concerns, preferences, and comfort levels into consideration. The entire experience was amazing!

Lauren Schoening

Mikayla was absolutely amazing for my fitting! She was so knowledgeable about the products and made me feel so comfortable the entire time. The selection of products was great and I was able to find some gorgeous bras that fit well! Thank you!!

Thea Lahey

This place is so great! I was so comfortable to entire time and left with some great pieces with information on how to take care of them. I definitely recommend this place to anyone.

Hannah

An amazing experience! I have never had bras that fit and I left with 6 that all fit and look amazing! They made sure every bra fit and looked perfect! I recommend every woman come here and get a fitting done!

Faith Ortega

I had the amazing pleasure of being fitted by micheala! she was so amazing! i was so nervous going in but from the moment i walked in, i felt welcomed and so comfortable! she was so sweet and kind! she made sure i was comfortable in what i was wearing and took her time answering all my questions! absolute dream of a fitting! she made my experience here so wonderful! will definitely come back :))

Amy Gewecke

Katelyn was fantastic. Make an appointment you won’t be sad.

Sarah Kasco

Michaela was an absolute gem! She was so friendly and easy to chat with that the whole bra-fitting experience went from “potentially awkward” to “honestly kinda fun.” She explained everything up front, took my measurements like a total pro, and then worked her magic to find styles that actually fit and felt good. She brought in a lot of options, helped adjust the straps, and never once made me feel rushed or uncomfortable. I left with some bras in hand and another on order—and when I came back a week later, I told the ladies it had been the most comfortable week of my life in a bra. Truly revolutionary. If you’re on the fence, hop off and just go. Sure, it can be a little pricey depending on how many you snag, but honestly, what’s the cost of never wanting to rip your bra off the second you get home? Tell them your budget—they’ll totally work with you. Comfort, confidence, and cleavage that sits where it’s supposed to? Worth. Every. Penny.

Jennifer Curtis

Fitted for REAL. Not some VS deal. I’m grateful I finally gave in and went. I won’t be looking back. I purchased 3 different types after my augmentation and I can’t wait to ware them. Thank you to Katelyn for taking such great care of me!

Our Shop

12746 Westport Plaza
La Vista, Nebraska

Business Hours

Monday: Closed
Tuesday: 10am – 6pm
Wednesday: 10am – 6pm
Thursday: 10am – 6pm
Friday: 10am – 5pm
Saturday: 10am – 5pm
Sunday: Closed

Same day appointments please schedule online or call (402) 452-3302

Email

service@trulyubras.com

Call

402.452.3302

Visit

12746 Westport Plaza
LaVista, Nebraska

Book a Fitting

Click Here

Find Your Fit

We’ll take the stress and confusion out of bra shopping. One appointment, one-on-one attention, and a selection made just for you – so you can finally feel the difference the right fit makes.