Meet the Family Behind the Bras

When you support Truly U, you’re supporting more than just a business. You’re helping fulfill one woman’s dream to create a space where women of every size can feel confident and comfortable in their own skin. You’re also standing with a family who is not only cheering on their mother, wife, and role model, but who has navigated the challenges of their husband and father’s battle with pancreatic cancer and passing together. Your support means the world – to this store, to this family, and to the women whose lives are touched here every day.